What is a DMS (Dealership Management System)?

DMS‘ or dealership management system is a generally utilized abbreviation in the auto, RV & Trailer, Powersports, and marine sales industry for the software that runs their dealership. A DMS is customarily known as a software product dealers use for managing their vehicle inventory, deals (cash, finance, wholesale, buy here pay here (BHPH), lease here pay here (LHPH), rent to own (RTO), and so on. Customer data, credit reports and printing legal documents for the buyer is essential.

Before, numerous dealers needed to login to isolated programs to really maintain their business. On top of a traditional dealer management system platform, a dealer may log into many systems. One system to submit deals to lenders, another to manage their customer communication (CRM) and yet another to manage their website and online marketing. Some dealers are STILL using a patchwork of different software solutions to cover all the bases.

Today, with the progress in programming technology, a DMS can at long last accomplish its actual purpose. Help dealers manage their whole business from a solitary dealer software. Integrations help get data into a centralized hub of tools, resulting in better organization, efficiency and ultimately more deals. A case of this is a dealer gets a website lead from their site or vehicle posting website which is saved to their DMS system. The system consequently doles out the new lead to a sales rep for them to work through the sales process. Pulling a credit report, looking through inventory, desking and notwithstanding printing the contracts are done inside the system. These new capabilities make the majority of your business data progressively available. It significantly improves business efficiency and reduces data entry points and potential errors.

Normal Features in Dealer Management Systems

Features and capabilities can vary from system to system, but some of the core features should include inventory and customer management, deal structuring and contracting, buy here pay here (BHPH) management with payment processing and extensive reporting capabilities with customization options. More sophisticated systems like DealerClick will include integrated dealership websites and other online marketing tools and mobile apps. Enabling dealers to use their phone to manage their business on the go.

CRM functions include regularly enabling dealers to follow up with current customers and leads, plan arrangements, and pull credit reports. Vehicle management enables dealerships to deal with the vehicles on the lot and track reconditioning and flooring costs and installments pull book esteems from KBB, NADA, or Black Book, and pulling vehicle history reports from AutoCheck and Carfax. Deal management allows credit applications to be processed and sent to the various lenders they use for financing and automatically populate all forms for the bank. Overall, these are the standard features you find within a fully packaged dealer management system. To learn more about how DealerClick’s dealership management system can help you click HERE.

Here is a list of generally considered features of DealerClick DMS:

  • Tracking vehicle inventory
  • Tracking sales
  • Finance and insurance calculations
  • Dealer websites
  • Menu selling systems
  • Tracking
  • Accounting
  • CRM
  • Wholesale management
  • Internal company websites and message centers
  • Calculating employee commissions
  • Purchase order tracking
  • Parts inventory
  • Auction management
  • Work order management
  • Appointment scheduling
  • Proper planning
  • Follow-up