Kelley Blue Book Values, Refreshed Daily Inside DealerClick

Adding a vehicle to inventory by VIN triggers an automatic Kelley Blue Book query, pulling year, make, model, trim, standard equipment, and current valuations into the record. Multiple valuation types come back together: trade-in ranges across rough, fair, good, and excellent condition, a retail price figure, and a loan value for financing calculations.

Those values update daily to reflect current market conditions rather than going stale the moment a vehicle lands on the lot. During desking, sales staff can pull up-to-date valuations to justify a number to a customer instead of working from a static figure quoted days earlier. A manager can set an automated price rule on top of that refreshed number, such as setting inventory at KBB retail minus a fixed percentage, instead of re-pulling a value by hand every time the market moves.

For RV and powersports customers trading a car toward a different kind of purchase, the same Kelley Blue Book values carry into that trade-in appraisal. Bulk price updates apply a fresh valuation across an entire inventory with one click rather than vehicle by vehicle.

The integration requires a KBB dealer account, which most dealers already carry, and DealerClick's support team handles setup, configuring the API credentials rather than leaving that step to the dealership. Setup takes about 1 hour.

DealerClick's own site works the same way: a shopper's own trade-in gets an estimated Kelley Blue Book value on the vehicle detail page they're already looking at, next to the VIN-decoded specs for that vehicle.

For RV and powersports customers trading in a car toward a different kind of purchase, DealerClick pulls Kelley Blue Book values alongside NADA guides rather than relying on a single valuation source.

Confirm this dealership already has a KBB dealer account, since the integration requires one and most dealers already carry it. If one is not already in place, getting it set up is the prerequisite before DealerClick can configure anything else on top of it.

DealerClick's support team configures the API credentials rather than leaving that step to the dealership; setup takes about 1 hour. Once connected, the pull that VIN triggers and the daily value refresh both start working automatically, with no separate step to turn either one on.

Decide on an automated price rule to layer on top of the refreshed values, such as setting inventory at KBB retail minus a set percentage, so every asking price adjusts with the book value instead of a manager re-checking it by hand each time the market moves.

Apply bulk price updates so a fresh valuation applies across the entire inventory with one click instead of vehicle by vehicle. For RV and powersports customers, confirm trade-in appraisal is pulling the same Kelley Blue Book values desking already uses.