Cars.com Listings And Reviews, Both Kept Current

Cars.com integration is part of DealerClick's marketplace advertising: a vehicle added, re-priced, or marked sold in the DMS carries through to the Cars.com listing automatically, without a second entry typed into Cars.com. Featured listings on Cars.com run through the same marketplace advertising, alongside sponsored listings on Autotrader.

Dealer ratings on Cars.com are part of that same marketplace advertising, alongside the listing sync. Review monitoring and the Cars.com/Edmunds dealer profile are a separate service: reputation management, which watches what shoppers say about a dealer rather than what a dealer has listed for sale.

Reputation management runs 24/7 across Cars.com, Edmunds, Google Reviews, Facebook Reviews, Yelp, DealerRater, and more than fifty other review sites, watching around the clock instead of only during business hours. A new review triggers an instant alert, especially a negative one, instead of leaving staff to check each site by hand. Every platform reports into one centralized review dashboard that tracks an overall reputation score, sentiment analysis across positive, negative, and neutral themes, and competitive reputation benchmarking against nearby competitors.

A message on a Cars.com listing reaches DealerClick CRM instantly, through a direct API connection that is one of several the CRM maintains, not a wait behind manual entry. From there it is routed like any other lead: round-robin rotation among available salespeople, or customer preference routing back to a repeat buyer's previous salesperson.

Listing sync and reputation management cover different things, but both run inside the same DealerClick marketing toolkit alongside every other connected marketplace, not only Cars.com.

Turn on the Cars.com listing sync in DealerClick and confirm the vehicles this dealership wants featured on Cars.com are included in that sync. This is the marketplace advertising side -- listings, price changes, sold removals, and dealer ratings -- a separate service from reputation management, set up on its own.

Turn on 24/7 review monitoring across Cars.com, Edmunds, and the rest of the connected review sites, and assign one person to watch instant alerts for a new review, especially a negative one, rather than let them sit unread.

Look at the Cars.com/Edmunds dealer profile DealerClick is keeping current and correct anything left over from before the connection went live, so the profile shoppers see matches what the store actually wants shown.

Pull up a handful of recent Cars.com messages in DealerClick CRM and confirm two things: they arrived without delay through the direct connection, and each one picked up the right salesperson under whichever assignment rule this dealership runs.