How to Sell More F&I Products

Because any used car buyers think their cars will never break down, pitching extended-service warranties to them seems like a lost cause. DealerClick DMS can help you sell more backend procucts like warranty's and insurance products. “Many customers think God made their car.” They say, ‘I don’t need an extended warranty because it won’t break down.’ Here are some tips for overcoming objections from people who think extended service contracts are for cars built by mere mortals. “Hand them a car part and say, ‘If this breaks down, we can’t fix it; we need to replace it.’” In the past, parts were simple and repairable. Today, they are…
READ MORE

Should Car Dealers be Flexible?

Webster’s Dictionary defines flexible as “Willing or disposed to yield; pliable”. For a used car dealer, just like any other business, sometimes people can misunderstand what being flexible really means. As an independent used car dealer, it does not mean that you shouldn’t have a point of view. Nor does it mean there should be no process in place. It certainly does not mean to negate your desire to always be improving in all areas of your business. Which most definitely may include revenue, increasing the size of your business, as well as improving the quality and amount of your online reviews. What the word “flexible” really means, is…
READ MORE